Asco Appoints Major PR Agency for National Campaign
Smith & Smith PR to deliver 12-month campaign across web, print and broadcast media
Asco has appointed a major public relations agency to create and deliver a 12-month national media campaign targeting consumer and business media via print and broadcast media and the Internet.
Smith & Smith PR, based in Manchester city centre, counts amongst its clients Design Initiative; the North’s fastest-growing company, Parasol; Sunday Times Fast Track 100 company Omni RMS; international fashion groups Brulimar and Rawhide Accessories; and BBC Dragons’ Den star James Caan.
Agency director Jane Smith, who will be leading the Asco campaign, is a committee member of the Chartered Institute of Public Relations (CIPR) as well as a board member of Hospitality Action and a committee member of the Institute of Directors’ Cheshire branch.
“We’re thrilled to be working with Asco because the company represents the kind of dynamic, forward-looking client we love working with,” says Jane. “When we met Ajay he was so passionate about his industry and his products that we were itching to get started and translate his passion onto the printed page and into broadcast media. Clients who live and breathe their passion are a gift for PR teams, and we’re really looking forward to achieving great coverage for Asco, communicating that passion into the media arena.”
Press enquiries to:
Victoria Jackson, Smith & Smith PR, tel: 0161 236 5560 / e-mail: victoria@smithandsmithpr.co.uk.
Further information:
Smith & Smith PR website: www.smithandsmithpr.co.uk
